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Business coach Robin Waite helps coaches, consultants, freelancers and small business owners build businesses that make double the income with half the clients. Each week you get one of two kinds of episode. In solo episodes, Robin shares the frameworks, mistakes and lessons from over 20 years in business. On The Business Bench, he sits down with a real business owner and coaches them live through their biggest challenge, from pricing and finding clients to cash flow and confidence. Everything comes back to three pillars: 1. Your offer. Build a product you love delivering, that gets real results. 2. Your pricing. Charge two to three times what you do now, without the guilt. 3. Your lead flow. Attract the right clients and turn them into paying ones. Robin is the international bestselling author of Take Your Shot, Fearless Pricing and The Fearless Business Blueprint. Through the Fearless Business Accelerator he has coached hundreds of business owners. Grab a free signed copy of Take Your Shot: https://www.fearless.biz/tys Book a free coaching session with Robin: https://www.robinwaite.com/app More at https://www.robinwaite.com and https://fearless.biz
Business coach Robin Waite helps coaches, consultants, freelancers and small business owners build businesses that make double the income with half the clients. Each week you get one of two kinds of episode. In solo episodes, Robin shares the frameworks, mistakes and lessons from over 20 years in business. On The Business Bench, he sits down with a real business owner and coaches them live through their biggest challenge, from pricing and finding clients to cash flow and confidence. Everything comes back to three pillars: 1. Your offer. Build a product you love delivering, that gets real results. 2. Your pricing. Charge two to three times what you do now, without the guilt. 3. Your lead flow. Attract the right clients and turn them into paying ones. Robin is the international bestselling author of Take Your Shot, Fearless Pricing and The Fearless Business Blueprint. Through the Fearless Business Accelerator he has coached hundreds of business owners. Grab a free signed copy of Take Your Shot: https://www.fearless.biz/tys Book a free coaching session with Robin: https://www.robinwaite.com/app More at https://www.robinwaite.com and https://fearless.biz
Episodes

Mar 29, 2026
Mar 29, 2026
28 min
Most coaches are waiting for clients to come to them. That's exactly why they're struggling.
Social media posts, perfecting a website and tweaking a lead magnet are not client acquisition strategies. They are procrastination dressed up as productivity. Real client acquisition requires getting in front of people, building trust at scale and creating systems that generate leads whilst you sleep.
In this episode, Robin shares the exact strategies he used to build his coaching practice from scratch, including how guesting on over 200 podcasts, building his own community and playing the long game with event sponsorship created a pipeline of qualified leads that still delivers results years later.
WHAT YOU'LL LEARN:
- ✅ Why a waitlist is the first thing every coach should build and how to get 100 people signed up without a large audience
- ✅ How to build a community that attracts clients organically without paid ads or cold outreach
- ✅ Why podcast guesting is one of the most underrated lead generation tools and how to get booked on your first five shows
- ✅ How to get onto the speaking circuit even with zero experience or an existing profile
- ✅ The long game strategy Robin used to go from event sponsor to keynote speaker in front of 1,500 people
🔗 Grab a free signed copy of Take Your Shot at fearless.biz/tys
Resources and links
- Book a free coaching session with Robin: https://www.robinwaite.com/app
- Free signed copy of Take Your Shot: https://www.fearless.biz/tys
- Free copy of Fearless Pricing: https://www.fearless.biz/fp
- Take the Fearless Business Quiz: https://www.robinwaite.com/quiz
- Robin's YouTube channel: https://www.youtube.com/RobinMWaite
- Work with Robin: https://www.robinwaite.com
About Robin Waite
Robin Waite is a business coach, professional speaker, and international bestselling author. Through the Fearless Business Accelerator he has helped coaches, consultants, and freelancers productise their services, fix their pricing, and build businesses that deliver double the income with half the clients.
Mar 29, 2026
28 min

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