The Fearless Business Podcast

Tom Schwab is the Chief Evangelist Officer of Interview Valet. Tom’s first job out of college was running nuclear power plants in the Navy. He’s run a nuclear reactor and a small business. One was easy because it came with an instruction manual.

Tom’s passion is in building and operating the Targeted Interview System to provide you a steady deluge of traffic, leads, and sales. Tom lives online but resides with his family in Kalamazoo, MI (yes, it really exists).

Interview Valet makes it easy for the podcast host and the guest. We take care of everything but the speaking. A white glove concierge level service, you get on the big podcasts and turn listeners into leads with a proven marketing system.

To find out more about Interview Valet and apply for a copy of Tom’s great book, Podcast Guest Profits, jump onto the following website: https://interviewvalet.com/fearless   

And for Tom’s book:
https://www.amazon.com/PODCAST-GUEST-PROFITS-business-interview-ebook/dp/B01N01ZIF7/ 

A Bit about Fearless Business:

Join our amazing community of Coaches, Consultants and Freelancers on Facebook:
>> https://facebook.com/groups/ChargeMore

And check out the Fearless Business website:
>> https://fearless.biz

In this the second edition of Mindset Monday I welcome restaurant consultant, Jonathan Butler, onto The Fearless Business Podcast to talk about how to get unstuck when you are stuck in your business.

Jon works with entrepreneurs and restaurant business owners who have stepped up and realise they want more, deserve more and have much more to give. Is this you?

Jon is also the author of Business Recipes for Success – The 4 Steps to Building a Successful Restaurant or Hospitality Business.

BUSINESS RECIPES FOR SUCCESS:
>>> https://www.amazon.co.uk/Business-Recipes-Success-Successful-Hospitality/dp/1999754603/

JON’S WEBSITE:
>>> https://www.outsaucedconsultancy.co.uk/

Mindset Monday is a part of the journey on the Fearless Business Accelerator, so if you want to know more about how the programme can help your business please check out my website:  
>>> https://www.robinwaite.com

and GET BOOKED ONTO A FREE 30-Minute STRATEGY SESSION:  
>>> https://fearless.biz/app

A Bit about Fearless Business:

Join our amazing community of Coaches, Consultants and Freelancers on Facebook:
>> https://facebook.com/groups/ChargeMore

And check out the Fearless Business website:
>> https://fearless.biz

Alexander Seery is an ex Detention Officer for Nottingham Police, serial entrepreneur, property investor and Founder of Shifts to Success; a business accelerator programme aimed at helping ex and serving Police Officers and other public servants to Break Out, Make the Change and Become Successful Entrepreneurs.

Alex has also written a bestselling book, Police Officer to Entrepreneur, which we will be discussing during this episode of the Fearless Business Podcast.

Throughout the episode we discuss:

• Where Alex’s entrepreneurial spirit came from
• How he started up his first business
• What drove him to create a programme for Police Officers
• The challenges he’s faced along the way
• Which books, podcasts and mentors he recommends reaching out to

Here’s how you can contact Alex:

Website:-  https://www.shiftstosuccess.com/
Book:-  https://www.amazon.co.uk/Police-Officer-Entrepreneur-Six-Step-Successful-ebook/dp/B078B64HXQ

And also the resources Alex mentions in the interview:

• Think and Grow Rich by Napoleon Hill:-  https://www.amazon.co.uk/Think-Grow-Rich-Updated-Century-ebook/dp/B07K32M47Y/
• The Slight Edge by Jeff Olson:- https://www.amazon.co.uk/Slight-Edge-Turning-Disciplines-Happiness-ebook/dp/B07G2D82DM/
• And finally Guy Raz’ Podcast “How I Built This”:- https://guyraz.com/how-i-built-this/ 

A Bit about Fearless Business:

Join our amazing community of Coaches, Consultants and Freelancers on Facebook:
>> https://facebook.com/groups/ChargeMore

And check out the Fearless Business website:
>> https://fearless.biz

Having worked with hundreds of business owners, it's become clear to me that there is really only ONE WAY to grow a business, so I'll be sharing that with you in this Podcast episode.

But before I do that, for those who don't know me, my name is Robin Waite, I am the Founder of the Fearless Business Accelerator and I help coaches, consultants and freelancers to stop selling their souls and start to sell to their clients based on results.

If you want to know more then jump onto my website:
>>> https://robinwaite.com

This allows them to get out of the Sales Cycle of Doom (sell -> deliver -> sell -> deliver -> sell -> deliver etc) and instead, charge more for their products and services and create a full and remarkable solution.

By the way, what I've described above is WAY #1 to grow your business...do tons of marketing, sell more of the same product or service and burn yourself out in the process of trying.

WAY #2 is to cut costs...nuff said.

But... WAY #3 involves raising your prices so you are selling based on results and not based on the number of hours you work. Get that nailed and you can afford to have fewer clients, and still make more money than you were previously.

A Bit about Fearless Business:

Join our amazing community of Coaches, Consultants and Freelancers on Facebook:
>> https://facebook.com/groups/ChargeMore

And check out the Fearless Business website:
>> https://fearless.biz

Fixed Mindset vs Growth Mindset in Business

Basically, business owners operate from one of two mindsets:

1. Fixed Mindset - It's not my fault, I can't do any more, I don't get numbers
2. Growth Mindset - How can I get better at this? Could I have done more to improve the situation? What can I learn for the next time I do this thing?

Which one of the two do you feel you show more of whilst running your business? Which one would you rather be?

A bit about your host, Robin Waite

Robin Waite is the Founder of the 12-Week Fearless Business Accelerator which helps Coaches, Consultants and Freelancers to grow their businesses and fear the things that scare them in business ever so slightly less.

We cover 3 core areas of business:

Core Pillar #1 - Product Architecture. About 50% of the Fearless Business Accelerator is about nailing down your offer and building out the full 7-Step Product Architecture Model. 

Core Pillar #2 - Pricing. If you nail your pricing you will start to price and sell your way out of scarcity and the Sales Cycle of Doom. Knowing your numbers is the key to success in the FBA.

Core Pillar #3 - Lead Flow: generating leads and creating friction-less sales.

If you want to know more about the programme, me or how I work then please jump onto my website:
>>> https://robinwaite.com/case-study

And as I mentioned I'd love it if you bought a copy of Take Your Shot from Amazon:
>>> https://www.amazon.co.uk/Take-Your-Shot-Business-Attract/dp/0995776806/

Equally I am happy to gift you a copy but you MUST PROMISE ME that you'll leave a review.

You can apply for a review copy of Take Your Shot here: http://bit.ly/TYSPromo 

Or just email me for a chat!! I love helping businesses to become more successful, and getting results for my clients is what gets me out of bed each day.

A Bit about Fearless Business:

Join our amazing community of Coaches, Consultants and Freelancers on Facebook:
>> https://facebook.com/groups/ChargeMore

And check out the Fearless Business website:
>> https://fearless.biz

In today's Fearless Business Podcast episode we interview Ed Rich MBA, self-proclaimed polymath, marketing expert and funnel hacker.

Ed helps coaches who are authors, generate highly qualified leads predictably with distribution of their books and automated webinar events. He does this by building unique customer journeys that are optimised to generate higher customer lifetime value for you.

Most coaches author their book thinking that it will generate leads for them. But once they publish it, the books end up waiting for the light of the day in their garage.

Your book is just a vehicle to carry your message from your garage to the hands of your ideal coaching client. A vehicle needs an infrastructure to go from this point to the reader’s hands. I build this infrastructure, let’s call it a customer journey or marketing funnel, that get this book in the hand of people who are most likely to be your best clients ever.

If you are a coach would like to get OVERBOOKED with coaching appointments, Ed invites you to have a "Simplify My Marketing Strategy Session" where we'll go through a diagnosis of your core three pillars and build strategy for the same:

1. Absolute clarity about your marketing
2. Finding and keeping your tribe
3. Creating customer journeys that convert

Visit Ed's Website: https://www.booksmind.com/   

A Bit about Fearless Business:

Join our amazing community of Coaches, Consultants and Freelancers on Facebook:
>> https://facebook.com/groups/ChargeMore

And check out the Fearless Business website:
>> https://fearless.biz

In this episode I introduce myself and tell you what lies at the heart of the Fearless Business brand and community. From the age of 18, Robin spent four years as a systems analyst for a medical devices company, helping them increase their turnover by 50 per cent, from £1 million to £1.5 million.

From 2004 to 2016 Robin ran a successful design and advertising agency serving over 250 clients.

Now Robin is the Founder of the 12-Week Fearless Business Accelerator which helps Coaches, Consultants and Freelancers to grow their businesses and fear the things that scare them in business ever so slightly less.

We cover 3 core areas of business:

Core Pillar #1 - Product Architecture.

About 50% of the Fearless Business Accelerator is about nailing down your offer and building out the full 7-Step Product Architecture Model.

Core Pillar #2 - Pricing.

If you nail your pricing you will start to price and sell your way out of scarcity and the Sales Cycle of Doom. Knowing your numbers is the key to success in the FBA.

Core Pillar #3 - Lead Flow:

Generating leads and creating friction-less sales.

If you want to know more about the programme, me or how I work then please jump onto my website:
>>> https://robinwaite.com/case-study

And as I mentioned I'd love it if you bought a copy of Take Your Shot from Amazon:
>>> https://www.amazon.co.uk/Take-Your-Shot-Business-Attract/dp/0995776806/

Equally I am happy to gift you a copy but you MUST PROMISE ME that you'll leave a review.

You can apply for a review copy of Take Your Shot here:
>>> http://bit.ly/TYSPromo

Or just email me for a chat!!

I love helping businesses to become more successful, and getting results for my clients is what gets me out of bed each day.